Audacy’s Oceanfront Concerts are set to electrify Virginia Beach this weekend with a lineup of national acts and local talent taking the stage. One of the local DJs participating in the event, Julian Rivera, expresses excitement about the opportunity to showcase their skills in a new setting.

Uncharted Territory

Rivera highlights the significance of this event, stating, We’re opening another door that Virginia Beach has never seen before, especially on the beach in the sand, in the public eye. He emphasizes the potential for this event to be groundbreaking and hopes it will showcase the city’s capacity to thrive in such settings.

Diverse Lineup

Attendees can anticipate performances from a diverse range of artists, including Juicy J, NLE Choppa, Tee Grizzley, Skilla Baby, and Shordie Shordie. Free music will also be available at 17th St. Park and 24th St. Park from 12 p.m. to 5 p.m. throughout the weekend.

Boost for Local Businesses

Events like Audacy’s Oceanfront Concerts have a positive ripple effect on local businesses, particularly those situated around the Oceanfront area. Zee Sale, from Beach Melody, anticipates an influx of customers during the event, especially teenagers and families drawn to the vibrant atmosphere created by the music.

Previous Success with Something in the Water

Reflecting on last year’s Something in the Water festival, Sale recalls a bustling weekend for businesses. Despite the event being postponed this year due to inclement weather, Sale remains hopeful for a similar turnout and economic boost.

Preparations Underway

As the event draws near, preparations are in full swing, with crews adding the final touches to the stages. Doors are scheduled to open at 5 p.m. on Friday, signaling the commencement of what promises to be an exciting weekend of music and community engagement.

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