In the midst of scorching temperatures, a devastating fire wreaked havoc on a beloved ice cream haven in southeast Portland, leaving the owner and neighboring businesses grappling with an uncertain future.

Chad Draizin, proprietor of 50 Licks, expressed a whirlwind of emotions following the blaze. With 15 years dedicated to crafting delectable frozen treats, Draizin’s world was turned upside down when he awoke to the sight of firefighters battling flames engulfing his establishment. Recounting the harrowing ordeal, he described the heart-wrenching scene of firefighters dismantling ceilings and walls, dousing the premises with water, and ultimately declaring his shop and neighboring businesses as casualties of the fire.

The adjacent businesses, including a salon and clothing store, bore the brunt of the destruction, with the latter facing a grim reality of total inventory loss. While the cause of the fire remains undisclosed, authorities revealed its destructive path, infiltrating the building’s walls and posing a threat to nearby residences.

Community Mourns Loss and Seeks Solutions

Amidst the ashes, loyal patrons like Debbie Skinner lamented the loss, emphasizing the shop’s warm ambiance and delectable treats as integral to the local community. Skinner’s disappointment was palpable as she contemplated the absence of her favorite ice cream destination on scorching days, revealing plans to resort to homemade alternatives in light of the unfortunate circumstances.

While Draizin navigates the aftermath, a glimmer of hope emerged as an auto repair shop extended a lifeline by accommodating the sale of ice cream from a mobile unit. Despite this temporary solution, the financial strain looms large, particularly with the Laurelhurst location, a primary revenue source, now inaccessible.

Resilience and Rebuilding Efforts

In the face of adversity, Draizin remains resolute, exploring avenues to support his displaced employees and sustain operations amidst uncertainty. Initiatives such as potential pop-up events and a GoFundMe campaign underscore the community’s rallying spirit, showcasing solidarity in the wake of tragedy.

As southeast Portland grapples with the aftermath of this devastating fire, the resilience and determination of local businesses and patrons alike stand as a testament to the unwavering spirit of the community in times of adversity.

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