ON Advertising, a full-service agency known for its strong visual branding and storytelling capabilities, has recently announced its relocation to a spacious 14,400 square foot office in RED Development’s CityScape tower, situated in the bustling heart of downtown Phoenix. This strategic move coincides with the agency’s 30th-anniversary celebration and is driven by its continuous growth, particularly in building B2B and B2C brands.
The Need for a Larger Headquarters
The agency’s success in the competitive advertising landscape necessitated the search for a more expansive headquarters. ON Advertising’s commitment to delivering comprehensive services, coupled with its three decades of industry expertise, positioned it as a key player requiring a substantial workspace.
Downtown Phoenix Economic Impact on the Rise
Simultaneously, Downtown Phoenix is experiencing remarkable economic growth, as highlighted in the 2022 Economic Impact Report. The report reveals a substantial increase, with the total economic impact reaching $21.2 billion, compared to $19.1 billion in 2018, marking an 11% surge. This growth sets the stage for ON Advertising to capitalize on the economic boom by expanding its business in the newly chosen CityScape location, offering breathtaking views and an inspiring urban environment.
Strategic Partnership with RED Development
John Hernandez, co-owner of ON Advertising, expressed enthusiasm about the strategic partnership with RED Development. He emphasized the agency’s delight in being at the right place at the right time, benefiting from the vibrant atmosphere and accessibility to downtown amenities.
Proximity to Key Locations and Collaborative Opportunities
Being centrally located in downtown Phoenix provides ON Advertising with proximity to notable landmarks, including the State Capitol. The agency’s affiliation with the Greater Phoenix Economic Council (GPEC) is emphasized, highlighting the convenience of being just a street-cross away from their offices. This geographical advantage enhances collaborative opportunities and accessibility to various events and businesses in the area.
Enhanced Office Space for Creativity and Productivity
ON Advertising’s new office space is not only larger but also designed to foster creativity and support optimal performance and professional development for its employees. The co-owners, including Ron Meritt and Eric Garcia, foresee the office becoming a destination for clients, especially before games or other events, creating a unique and engaging experience.
Expanding Networks and Collaborations
In addition to the relocation, ON Advertising has expanded its networks by joining influential organizations like GPEC and the Hispanic Chamber of Commerce. This move aligns with the agency’s commitment to staying connected, fostering collaborations, and staying abreast of industry trends.
Continued Clientele and High-Profile Projects
Despite the relocation, ON Advertising remains dedicated to serving its high-profile clients, including the State of Arizona, Peddler’s Son, Foresight Companies, B&D Industries, Concord Wilshire, Valley Metro, and Xico. This commitment underscores the agency’s ability to maintain its quality of service and client relationships during this pivotal transition.
ON Advertising’s Strategic Leap Towards the Future
In conclusion, ON Advertising’s relocation to CityScape Tower represents a strategic leap towards sustained growth and innovation. The move aligns with the flourishing economic landscape of downtown Phoenix and positions the agency for expanded opportunities, increased collaborations, and continued success in the dynamic world of advertising.
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