Tag: Marketing Practices
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Former GCU Students File Lawsuit Alleging Deceptive Marketing
PHOENIX – Former doctoral students of Grand Canyon University (GCU) have filed a class-action lawsuit against the university’s for-profit entity, Grand Canyon Education Inc. (GCE), alleging deceptive marketing practices related to the costs of doctoral degrees. The lawsuit claims that marketing materials and recruitment tactics employed by GCE misled students about the actual expenses involved…